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4 thoughts on “wholesale sterling silver fleur de lis jewelry How should physical stores be opened online?”
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colombian jewelry supplies wholesale 1. Online and offline integrated operations should distinguish between main and secondary
observing the process of omni -channel development of physical stores. At first, it was basically online and offline, or online and offline. But in fact, it is a good way to open up and offline and make full integration. For example, Suning Tesco and Suning Electric have sold the same price online and offline, and opened up the supply chain of the product in the background.
The big brands at home and abroad have cleverly used the advantages of the Internet to assist the sales of offline physical stores, because for physical stores, online is an important channel drainage support. If you want to understand this, the physical store can adjust the omnichannel strategy into an offline strategy as the main and online entity and the online.
2, online and offline integrated operations should be "tailored"
channels are the contacts. Any "contact" that can be exposed to the target customer base and reached transactions can be regarded as channels. In the Internet era, more and more third -party platforms will become a "contact" for physical stores to choose from.
Therefore, in the face of all channels that can be selected, physical stores should create their own omnichannel strategy according to the characteristics of their own products. The three -dimensional e -commerce model of "physical store online mobile client" is finally formed.
3, the core of online and offline integrated operations is commodity and services
The physical stores have achieved good achievements in the omni -channel field. The reason is that they have in -depth research and consumer behavior of consumers. Always consumers centered.
punjabi jewelry wholesale Combining a case to tell you, this is clear, just like Jiaozong Yongjin Ling Xiaochao, the physical store is opened in the community. In addition to the retail of natural physical stores, it also solves the problem of experience and drainage. The exclusive collar community of the store is also equipped with an online mall. Based on physical stores, it also opened up for three kilometers.
under a dollar wholesale jewelry In the catering industry and offline retail service industry, we must change the original business thinking. You must gradually transfer offline guests to online operations based on the foundation of your own physical stores. The "Xiaoyu to the store" smart device and their background system launched by Gaoli Gaofei companies can make physical stores easily turn online to operate online. There are almost not too much Internet knowledge to operate. The cost is controllable. Private domain traffic is transformed into permanent online traffic! Digestion, pioneering, online sales are convenient.
gold plated statement jewelry wholesale The most effective physical store drainage guidelines are as follows:
Dutch one: Search through the name to bring users
traffic: Zhang Xiaolong emphasizes the traffic of the super entrance of "search one search" in the WeChat open class, What should you do: take a good name for the applet, this name is like SEO's keywords. How to set your mini -program keywords and improve the ranking of this keyword:
1, applet online time: the more advanced, the greater the advantage, the more exposure times (5 %)
2, the description The more the number of keywords appears in the fully match, the more the ranking (10 %)
3, the keywords in the title appear once, and the shorter the number of the overall title N4, WeChat mini -program users use more, the more the ranking, the higher the top (50 %)
Dutch 2: The nearby mini -program brings the user
People who also entered this function within 1 kilometer of 1 kilometers are friends. This function alone has created how many large and micro -businessmen have been created, and the value is huge.
What should you do: You only need to fill in the location information of your own business or store to quickly set your own small program. The applet can not only add 1 geographical location, it can add 10 geographical locations in total. In other words, it can add 10 times exposure to the store. It is recommended that you must open a nearby small program.
Dutch 3: Use the public account to bring the user to the mini program
The flow of traffic: depends on the amount and reading of your public account;
What should you do: bind the mini program through the public account. The bottom menu sets the small program entrance, the article inserts the mini -program card and other methods to achieve the purpose of locking the user.
Dutch 4: Share the user through WeChat group
The traffic: WeChat Mini Program supports sharing with WeChat friends and WeChat groups. The traffic of the community is equal to the traffic of this channel. Pinduoduo leaned on the community to share the applet to bargain, and it has been listed in the United States.
What should you do: for community operations or borrowing other people's people to share your applets in the community.
Dutch 5: Digestion through offline stores
The traffic: offline code scanning is one of the fastest drainage methods of applet
What should you do: you can hold promotion activities offline, Then attract users to actively scan the QR code of the small program to receive discounts.
For example, the micro -business of the mask can provide some single -sized masks to nail shops for free. When a customer comes to the store, you can get a mask for free as long as you scan the code. On the one hand, it can improve the customer's favorability of the store, and customers are willing to obtain a free product experience through scanning the code.
. For example, the restaurant scan the code through the small program to order food, which not only saves the manpower, but also imports the customer into the applet and passed the market for the second time to eat.
Dutch 6: Dives through paid advertising, including wide -point traffic, friends circle advertisements and other traffic: tens of billions of exposure, continuously putting on your applet can bring continuous traffic.